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The Evolution of Online Advertising

posted July 16, 2012 by Deborah Singer
Online and mobile advertising is constantly improving, which is an exciting trend for users, advertisers, and publishers. Here’s a quick guide to recent changes in digital advertising, which reflects the leaps and bounds by which the field is evolving. Read more »
Tags: ads, advertising, brands, marketing, real-time bidding, Zynga
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"Brand Baby," an Adbusters spoof ad from 2004
Technology

Can Culture Jamming Go Digital?

posted June 19, 2012 by Hannah Rubenstein
Does the shift from billboards and buses to online advertisements signify the end of subvertising as we know it? Or will culture jamming activists evolve along with the technology? Read more »
Tags: activism, advertising, Alexis Madrigal, best of the blog, culture jamming, marketing, subvertising
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plastic_surgery
Social Media

“The Ad Makeover” Puts a New Face on Beauty

posted April 25, 2012 by Hannah Rubenstein
Do you want to be beautiful? Of course you do. But you won’t be unless you slim down, tone up, slather your body with salves and ointments, and inject paralyzing toxins into your face. It’s the only way. Right? Read more »
Tags: Ad Makeover, ads, advertising, Dove, Facebook, marketing, women
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online_shopping
Technology

Who Will Win the Shopping War?

posted April 2, 2012 by Hannah Rubenstein
A revolution is underway. And, odds are, you already own the weapon of choice, tucked away in a pocket or purse: your smartphone. Read more »
Tags: advertising, Nearbuy Systems, online shopping, retail, shopping
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man&woman_silhouette
Technology

Here’s Looking at You, Kid

posted February 23, 2012 by Hannah Rubenstein
No, you’re not imagining it – that bus stop is looking at you. And it knows you’re a dude. Read more »
Tags: advertising, facial recognition, gender, marketing, Plan UK
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